Softing | Automotive Electronics, Communication Solutions in Industrial Automation and Measurement Equipment for IT-Networks

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Name	Purpose	Lifetime	Type	Provider
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Marketing

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Name	Purpose	Lifetime	Type	Provider
wisepops	WisePops is a tool to serve pop up messages. It uses a cookie to prevent the same message being shown more than once. We do not capture personal data in the pop ups.	2 years	HTML	Wisepops
wisepops_visits	WisePops is a tool to serve pop up messages. It uses a cookie to prevent the same message being shown more than once. We do not capture personal data in the pop ups.	2 years	HTML	Wisepops
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Tracking

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Name	Purpose	Lifetime	Type	Provider
_ga	Used to distinguish users.	2 years	HTML	Google
_gid	Used to distinguish users.	1 day	HTML	Google
_gat	Used to throttle request rate.	1 minute	HTML	Google
visitor_idACCOUNTID	The visitor cookie includes a unique visitor ID and the unique identifier for your account. For example, the cookie name visitor_id12345 stores the visitor ID 1010101010. The account identifier, 12345, makes sure that the visitor is tracked on the correct Pardot account. The visitor value is the visitor_id in your Pardot account. This cookie is set for visitors by the Pardot tracking code.	10 years	HTML	Pardot
pi_opt_inACCOUNTID	If Tracking Opt-in preferences is enabled, the pi_opt_in cookie is set with a true or false value when the visitor opts in or out of tracking. If a visitor opts in, the value is set to true, and the visitor is cookied and tracked. If the visitor opts out or ignores the opt-in banner, the opt-in cookie value is set to false. The visitor cookie is disabled, and the visitor is not tracked.	10 years	HTML	Pardot
visitor_idACCOUNTID-hash	The visitor hash cookie contains the account ID and stores a unique hash. For example, the cookie name visitor_id12345-hash stores the hash “855c3697d9979e78ac404c4ba2c66533”, and the account ID is 12345. This cookie is a security measure to make sure that a malicious user can’t fake a visitor from Pardot and access corresponding prospect information.	10 years	HTML	Pardot
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pardot	A session cookie named pardot is set in your browser while you’re logged in to Pardot as a user or when a visitor accesses a form, landing page, or page with Pardot tracking code. The cookie denotes an active session and isn’t used for tracking.	10 years	HTML	Pardot
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